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Standing Up a New Commodity Business Line in 90 Days

With just 90 days to unwind a third-party fuel marketing arrangement and launch a fully operational commodity trading business from the ground up, the margin for error was zero. Optimus delivered a structured, rapid-deployment solution spanning organizational design, leadership hiring, technology selection, risk and compliance frameworks, and end-to-end process documentation, enabling the client to hit their target timeline, capture their full margin, and build a foundation designed to scale.

Client

Energy Trading & Retail

Our client faced a critical transition: taking fuel marketing in-house after relying on a third-party marketer. With their existing agreement expiring, they had just 90 days to unwind the arrangement and launch a fully operational marketing business. 

Challenge

Starting from scratch meant addressing every component of a new commodity business line: 

  • Establishing a legal entity and banking accounts. 
  • Designing the organizational structure and hiring key leaders. 
  • Developing credit and risk policies. 
  • Executing counterparty contracts (e.g., NAESB/ISDA). 
  • Selecting and enabling technology. 
  • Implementing reporting, governance, and compliance frameworks. 

The stakes were high. Without a clear roadmap, the client risked delayed market entry, financial exposure, continued reliance upon prior third-party at a higher rate and compliance gaps. 

Solution

Optimus partnered with the client to deliver a rapid, cost-effective solution. Leveraging our deep industry expertise and proven frameworks, we did the following: 

  • Strategy & Roadmap: Defined the “bare minimum” viable path to get operational quickly, then mapped a phased expansion plan. 
  • Organizational Design: Built an organizational chart, realigned talent, and guided leadership hires for trading and marketing roles. 
  • Systems & Tools: Conducted demos and evaluations of ETRM options; delivered an Excel-based interim solution for P&L, settlements, and logistics tracking to avoid upfront system costs. 
  • Controls & Compliance: Implemented segregation of duties and internal controls to safeguard operations without requiring immediate headcount expansion. 
  • Processes & Policies: Documented end-to-end transaction lifecycles, created a daily reporting framework, and facilitated a two-day “day-in-the-life” workshop to align commercial through cash processes. 
  • Knowledge Transfer: Delivered clear documentation and a 30/60/90-day action plan to sustain progress beyond the initial go-live. 

Result

Within 90 days, the client successfully stood up their new commodity business line. Key outcomes included: 

  • Accelerated Market Entry: Achieved operations within the target timeline, avoiding costly reliance on the outgoing vendor. 
  • Cost Savings: Deployed an interim Excel solution and optimized existing talent, reducing the need for immediate large-scale technology investments. 
  • Risk Management: Implemented controls and compliance frameworks that balanced speed with accountability. 
  • Sustainable Foundation: Delivered a documented roadmap, governance structure, and training to enable future scaling. 
  • Strategic Independence: By internalizing their trading and marketing, the client captured their full margin and safeguarded sensitive data previously shared with third parties. 

Benefits

System Upgrade Readiness

Developed process-informed testing scripts for RightAngle upgrade scenarios.

Standardization

Developed process-informed testing scripts for RightAngle upgrade scenarios.